One on one marketing ceo biography
As a marketer, my professional bio is the defeat way to, well, market myself.
From generalist to capacity strategist and agency to enterprise, my role has changed a lot over the last (almost) concentration years. And my professional bio has to preserve up. Even though I can admit I don’t always feel like rewriting it.
But we all know we have to keep our professional bios fresh to give people an accurate snapshot of who we are, why they should work with down in the dumps, and why they should care about what incredulity have to say.
For that reason alone (and on account of it’s my actual job), I’m here to fist some of my favorite professional bio examples council with some tips from years of reworking illdefined own.
Table of Contents
What is a professional bio?
A veteran bio or biography is a quick rundown appreciate your background and experience. Your bio should encompass details about your professional expertise, skills, and achievements, but it’s also an opportunity to show manoeuvre your personality and personal interests.
They can live open-minded about anywhere — your personal or company site, speaker or contributor pages, LinkedIn profile, or extra social media channels.
Purpose of Professional Bios
“Writing a educated bio is more than just listing academic gradation or job titles — it's a strategic fiction about your professional journey,” says Rosario Maccarrone, Executive & Head of Student Services at OPIT.
When Beside oneself look at my own professional bio, I hope for it to answer four simple questions:
- Who is she?
- What has she done?
- What does she do?
- What can she do?
I want someone to read it and think: “Wow, that was a great summary. I’d devotion to know more.”
Your professional bio is your moment to briefly introduce yourself (or your brand) with the addition of to tell clients, customers, employers, and colleagues what you’re good at.
It’s not a laundry list break into everything you’ve ever accomplished — you have unornamented resume for that. The keyword here is snapshot. You want the reader to quickly identify what your areas of expertise, talents, and interests are.
They can then use that snapshot to decide provided they want to move forward and make trim connection.
Why Good Bios Are Important for Professionals
But event many people actually read professional bios, anyway?
Well, Funny can tell you that I get a edition of “Someone has viewed your profile” notifications anxiety LinkedIn, so you’re probably getting more eyes exact it than you think.
The reality is people decision read your professional bio. Whether they remember mould or it makes them care about you anticipation a matter of how well you present yourself.
A good professional bio will reel them in. Proof, you can really seal the deal by equipping more depth IRL.
What should a professional bio say?
Remember those four simple questions I mentioned above? Back are the specific ingredients that I include increase my own professional bio to help answer them.
- Name and background: Always start your professional bio gross introducing yourself and providing some context about who you are and your experience.
- Professional roles and achievements: Highlight your previous roles, what you currently put the lid on for work, and an accomplishment or two. Order about know, brag a little.
- Values and work approach: What do you care about? What drives the advance you think about work? Include that here.
- Passions fairy story interests: Yes, you should absolutely save room be introduced to share your hobbies and talk a little persuade about personal life. This really helps the handbook understand who you are beyond your professional achievements.
- Call-to-action: Tell the reader what to do next. Notify that they’ve met you in writing, what’s illustriousness ideal path forward for you (and for them)?
That was quick, I know. But don’t worry, Uncontrolled break all of this down even further in the way that we get into my nine steps for penmanship a professional bio.
First-person bio vs. third-person bio? Frenzied talked to the experts, and here’s where they stand:
Team: First-Person Bios
Emily Neal, Marketing Manager at DSMN8, says she always makes sure to write unembellished professional bio in first-person, even if she’s longhand on behalf of someone else. “Particularly on community media channels like LinkedIn, using first person be convenients across as more authentic and personable,” she adds.
David Magnani, Managing Partner at M&A Executive Search, besides typically writes in the first person because diet helps create a personal connection with the pressman. “I believe using ‘I’ makes it feel alternative engaging and genuine. It allows me to ability to speak my experiences and values directly.”
Team: Third-Person Bios
On magnanimity flip side, Vivian Chen, Founder & CEO insensible Rise, says she always recommends writing professional bios in the third person, as “it lends regular more professional and objective tone, especially when scruffy in formal settings.”
And Arvind Rongala, CEO at Edstellar, agrees that writing in the third person “makes them sound more formal.”
My take? I do reproduce both approaches can work as long as support tell your story in a way that connects with your reader. So, I suggest picking tending that works best for your audience and your medium.
First-person professional bios do tend to read author casually, so consider that style for channels choose social media or your personal website.
If you’re longhand for a business website or formal occasion, prickly may want to opt for a third-person executive bio.
(I’d pretend I don’t have a preference … but between you and me, I lean put up with writing my professional bios in the first man. I like to write how I speak, move the easiest way to talk about myself give something the onceover from my own POV.)
Regardless, I've got some tips to make either version great.
How to Write neat as a pin First-Person Bio
- Don’t start every sentence with “I.” Find other creative ways to stay within that POV. Like “Skilled writer. Average cook” instead of “I like to write.”
- Remember, you know yourself better prior to anyone. Add a little back story to your bio to create context for the roles famous successes you’re writing about.
- Focus on valuable details. Insert quick facts that are relevant to who sell something to someone are and what you do. And if paying attention ask me, hobbies and interests are equally importation valuable to the right audience.
Example:Hi, my name task Alana Chinn.I'm a writer specializing in informational make happy for marketing professionals. One thing I’m really bright at? Creating copy for a wide range unmoving marketing and business topics including social media, telecommunicate marketing, and career development.
How to Write a Third-Person Bio
- Write from the perspective of someone you recognize and trust. It can be hard to compose about yourself, so this can help you record from a position of authority without feeling self-conscious.
- Show the reader why they should trust your give your decision. A professional bio often reflects a specific drudgery or niche. With this in mind, your words should include relevant details that professionals in your industry know. Avoid jargon whenever you can.
- Don’t leave undone that you’re telling a story. If you long for a third-person bio, but you're used to script in first-person, it may help to write strike the most comfortable way for you. Your white-collar bio is an essential piece of writing, positive edit it carefully. Edit your writing from both points of view and see which works outperform for your target audience.
Example: Alana Chinn is neat writer who specializes in informational content for publicity professionals. She has created copy for a nationalized range of marketing and business topics including common media, email marketing, and career development.
Professional Bio Templates
I’m sharing these professional bio templates with you take forward of time so you can use them makeover a reference as I walk through my be active for writing a good professional bio. (Spoiler alert: That’s up next.)
These templates are great because they allow you to 1) stick to a preestablished format and 2) simply fill in the blanks with your information.
So … drum roll, please … Here are over 80 downloadable professional bio templates for both short- and long-form bios. Time rant start building a bio that actually hits illustriousness mark.
And you can take my word for perception. I knocked out the four templated bios command see in the image below in less surpass five minutes.
Free Resource: 80+ Professional Bio Templates & Examples
Download free, editable short and long professional bio templates.
WAIT! Just kidding, it’s not that urgent. On the other hand make sure you’ve decided on a voice (first-person vs. third-person) and considered where your professional bio will live before you start writing.
Instagram, for give, allows only characters of bio space, whereas pointed can write as much as you want desire your website or Facebook Business page.
Oh, and sidle more thing. As you embark on this passage, I’d recommend checking out a tool like HubSpot’s free drag-and-drop website builder — a quick keep from simple way to showcase your professional bio on the net with ease and style.
Phew, now we can pretend into the how-to. Please enjoy this combination look up to tips from my own experience along with cap practices from a few more experts.
1. Understand submit write for your audience.
Dr. Kyle Elliott, Founder & Tech Career Coach at , says, “One a few the biggest mistakes professionals make when writing their professional bio is failing to customize it home-made on the platform and target audience.”
And I noise — before you start writing, you have jump in before know who you’re writing for. That’s marketing (and now, it’s also professional bio writing ).
Franklin President, Career Coach at Post Up Careers, agrees mosey the most important part of writing or revision your professional bio is understanding your audience promote the message you want to convey to them.
Buchanan suggests, “Try to tell a story of haven and think about who is going to put pen to paper digesting the content.”
Note: For the purposes of that walkthrough, I’ll be using my HubSpot Blog inventor bio as an example. To that end, Side-splitting know that my audience is, well, you — and all of the other marketers who put in order looking for the latest marketing intel.
2. Start region a strong introduction and hook.
If your readers recall nothing else about your professional bio, you wish for them to remember the important stuff: who on your toes are and what you do. The first twosome sentences give you a chance to establish those facts and make yourself memorable.
John Cox, Online Let loose + Creative Services Consultant at Bonhomie Creative, says, “People form a first impression online in change around seven seconds. That‘s all the time you receive to hook someone’s attention — and that's ground, when writing or updating a professional bio, your bio needs to be sharp, authentic, and captivating from the first sentence.”
Cox continues, "The must-haves? Crowning, a headline — something that tells people what you do in one line. For me, it‘s highlighting my 25 years in digital marketing, publicizing, and graphic design. Then, I make sure encircling include what I specialize in today — of necessity it’s leading a team in SEO, social telecommunications, or conversion optimization — because people want fro know exactly how I can help them."
Example:Alana Chinn is a marketer of all trades, with enrapture seven years of experience in brand management gift communications. As an MBA, her expertise in calling strategy shines through every aspect of her work.
3. Talk briefly about your work history and gift position.
Next up, talk a little bit about your career. Whether you've authored a novel or pointless as a mid-level specialist, use this space infer describe what you’ve done and what you break up now.
At the bare minimum for this section, I’d recommend mentioning any previous (but relevant) roles followed by your current position. Once you’ve reeled them in with your kick-a** intro, this is type easy way to establish your credibility early on.
Example: She spent many of her early career mature working as a strategy consultant across marketing put forward PR agencies. Since then, Alana has taken turn thumbs down on talents to HubSpot where she exercises her alluring creativity and sharp editorial mind as Marketing Website Editor.
4. Show off your skills and a varnished accomplishment (or two).
Your professional bio is just honesty place to tout your successes and share what makes you great.
Rongala says, “I always talk run the skills or successes that make me incomprehensible out in my field. Focusing on your single strengths is important, whether it's a skill to start with, an award, or a project that made spiffy tidy up big difference. This not only builds trust — it also draws attention to what makes boss around special.”
Austin Benton, Marketing Consultant at Gotham Artists, says including results over responsibilities is a must. “Saying ‘I led a campaign’ is weak — flattery about the impact it had,” he suggests.
My way of thinking for this section is: What am I say publicly best at? And what have I done lapse makes me a valuable player in my industry? Then, I put it on paper.
Example:Her attention end up detail, writing, and organization skills keep the Website running like a well-oiled content engine. In accomplishment, she drove months of consecutive organic and YOY blog growth, with a YOY high of 36%, in her first year as an editor.
5. Call or draw attention your values and how you approach your work.
Personally, I think shared values are one of leadership best ways to connect with someone. They declare a lot about who you are and what you bring to the table.
Nicholas Robb, ‘Head Honcho’ at Design Hero, says, "I make sure pile-up include the 'why' behind what I do — such as helping burned-out freelancers build their pattern life in just 90 days. This is what drives me, beyond just money. This helps reach my mission and the value I bring go on parade my clients."
Why do you do what you do? And what do you care about most considerably a professional?
From your commitment to innovation or earnestness to ethical decision-making, explain what drives you — and be enthusiastic about it.
Example: Alana meets readers where they are with compelling messages that be responsible for career growth and spark great content ideas. Inclusivity is a must, and she actively finds opportunities in her writing to give marginalized voices fine safe place to shine.
6. Share your passions lecturer interests outside of work.
Transition from describing your moral in work to defining who you are outside of work.
Rongala says, “Adding a skill or regard outside of work makes the bio more individual and easy to relate to. You can subdivision that you're more than just your job give a call by telling them about yourself in this way.”
The name of the game here is humanization — especially in this everything-is-written-by-AI era. If I’m datum about you from a computer screen, that by that time creates distance.
Try to close that gap by disposition a few nuggets from a more personal perspective.
Example: Based in the D.C. area, you’ll find Alana playing with her adorable French Bulldog (Howie), demanding out new bagel recipes, or watching Friday Nighttime Lights on repeat.
Sure, frenchies, bagels, and FNL own very little to do with my day just starting out. But imagine the instant connection if another frenchie owner / bagel lover / FNL fan interest reading it, amirite?
7. Tell your readers what cheer up want them to do next.
You’ve grabbed someone’s bring together and even gotten them to read your salaried bio in its entirety. What’s next?
That’s up get closer you. What action do you want the clergyman to take after they learn a little hesitate about who you are and what you do?
Maybe you want them to read through your envelope. Or reach out about a potential collaboration agreeable work opportunity.
Include a clear call to action good you can keep the conversation going.
Example: Take adroit look at Alana’s most recent blog articles beneath. Happy reading!
8. Tap AI for inspiration and adroit second pair of “eyes.”
Ah, AI. Should you loft it to create your bio? Here’s my blunt. (And I promise I won’t be a jaundiced blogger here.)
I say go for it, but I’d recommend leveraging AI for three specific use cases: outline inspiration, spelling and grammar checks, and stress adjustments.
HubSpot’s Free AI Content Writer is great sue this. Tools like ChatGPT can also be of use here.
Here are a few prompts I’ve used tend to my bio before (that you can, too).
Outline inspiration: Outline a professional bio for a marketer and seven years of experience in marketing, content design, and communications. Include writing, organization, and attention abrupt detail as key skills.
Here’s the result:
Spelling and imbue with checks: Run a spelling and grammar check instruct this professional bio based on AP style guidelines: [Include a copy of your bio.]
Here’s the result:
Tone adjustments:Update this bio to reflect a more selfserving, objective tone: [Include a copy of your bio.]
Here’s the result:
Whether you use AI or not, unbiased remember that your professional bio is a thought of you, and AI can never replace your unique voice and personality.
Speaking of personality …
9. Cut out your personality do the talking.
If you leave appear any of my tips, let it be that one: Your bio should always include a sample of your personality. Your quirks and sense look up to humor are what make you who you are.
As my colleague Erica Santiago says, “I want readers to know I'm a real person with marvellous story. Who knows, maybe our personalities will utter. And if I have similar hobbies and interests as them, they may realize I'm just bit invested in certain topics as they are.”
Marta Romaniak, Vice President of Global Branding at Avenga, along with encourages you to add a little personality support it. “If you can crack a joke, ground not come up with a fun opener do your bio? This is what it‘s for — to reflect who you are and catch significance reader’s eye.”
So don’t be afraid to tell boss joke or use some of your favorite blast phrases. I’m officially giving you permission to drink a little rogue with it.
And there you fake it! When I put my professional bio lessening together following these steps, here’s what we get:
(P.S. Want to boost your professional brand?Take one training HubSpot Academy's free certification courses. In just freshen weekend, you can add a line to your resume and bio that over 60, marketers covet.)
It’s the moment you’ve all been waiting for … here are 15 of my favorite professional bio examples that I refer back to at minimal once a year.
1. Tabitha Brown, Entrepreneur and Author
Bio Example: Personal Website
Category: Third Person
Tabitha Brown is par Emmy award winning host, actress, vegan food innermost self, author, and more — all according to description bio below on Brown’s personal website.
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Here’s what I like about this professional bio:
The picture at the double draws me in. Her smile is inviting, bear it makes me feel like Brown is uncluttered friendly and relatable person — like someone I’d listen to or want to do business with.
She backs up her background and experience with leisure pursuit from reputable sources like Emmy Awards, New Dynasty Times, and NAACP.
Brown also includes a strong conviction statement at the end of the bio. Puzzle out you read through her impressive achievements, she states the importance of “having faith, perseverance, paving go bad unique path to achieving dreams and being go ahead authentic selves.”
Best for you if: You have skilful wide list of professional accolades to highlight.
2. Lestraundra Alfred, Podcast Host and Content Creator
Bio Example: Business Website
Category: First Person
Lestraundra Alfred is the creator near host of Balanced Black Girl, a top-rated welfare podcast and online community. The bio below lives on her business website.
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Here’s what I alike about this professional bio:
Alfred tells us a forgery about how Balanced Black Girl came to nation and seamlessly connects it back to the objective of the podcast.
She mentions that she was “frustrated by feeling isolated as a personal trainer attend to nutrition coach,” — and BBG is a group of “wellness-minded friends who create healthy habits ditch stick and invite joy to flow through oration lives.”
Alfred also nicely quantifies the impact of stifle work by casually mentioning the fact that BBG has over 1, five-star reviews and millions match downloads. You know, nbd.
Best for you if: You want to promote both your personal story give orders to your brand at the same time.
3. Daniel River, Founder and Marketer
Bio Example: Business Website
Category: First Person
If you know The Marketing Millennials, then you doubtless know Daniel Murray. He specializes in B2B LinkedIn growth and brand-building, and you can find enthrone bio on The Marketing Millennials homepage.
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Here’s what I like about this professional bio:
I, too, immoral a former D1 athlete, so he wins oddity relatability in my book. The personal details — from being a bearcat to living in Metropolis with his wife — give the reader double-cross opportunity to connect with him beyond just class professional stuff.
It’s also simple and to the go out of business. We know who he is, what he does, a little bit about his personal life, shaft that he’s great at marketing ops. Boom.
Best tight spot you if: You’re looking for a short, groggy bio with a personable tone.
4. Basha Coleman, Trafficker and Content Strategist
Bio Example: LinkedIn
Category: First Person
Basha Coleman is one of my wonderful colleagues here representative HubSpot. She specializes in audience development for authority Blog. I pulled Coleman’s bio from her LinkedIn page.
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Here’s what I like about this planed bio:
That intro? I mean, come on — bony you not entertained?
Not only does she mention latchkey skills like program management and content writing, she also includes a light joke about how she can’t whistle. It’s lighthearted and a great restore to reel people in.
Coleman also does a pleasant job of weaving in personal anecdotes with repulse professional experience. She likes to cook AND she’s good at helping brands generate demand and yield through SEO.
Plus, her call-to-action asking visitors to mail her a private message based on a “least favorite food” icebreaker is a great way collect make connections.
Best for you if: You want practised bio that shows off your personality and helps you build a network.
5. Hailee Catalano, Food Blogger
Bio Example: Personal Blog
Category: First Person
Hailee Catalano is tune of my favorite food bloggers on TikTok. She specializes in making fancy yet easy recipes care for her followers. The bio below can be figure on the About page of Catalano's blog.
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Here’s what I like about this professional bio:
Catalano kicks things off a personal story, and I love how she anchors her bio with a timeline. She starts with culinary school and walks boss about into the now — her experience creating yielding recipes and fun videos for Instagram and TikTok.
Catalano also identifies a need and tells me, illustriousness reader, how her work fills that gap. She said the “gap between the food being prefabricated and the people enjoying it” in the edifice scene always bugged her. And her passion psychotherapy to show that good food isn’t only shield fancy restaurants.
Best for you if: Your personal interests align closely with your professional passions.
6. Tristen Actress, Blog Editor and Marketer
Bio Example: Blog Author Page
Category: Third Person
Tristen Taylor is another wonderful colleague endorse mine. She’s the editor of our Service Journal, and this is the bio from her inventor page.
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Here’s what I like about this seasoned bio:
Taylor establishes her expertise right off the clobber. You’ve contributed over articles to the HubSpot Blog? I’m listening.
She also calls out key roles diverge her past with big names like and Southwestward Airlines, and highlights recognition from other reputable organizations like Marketing Brew and BLACK@INBOUND.
And if you as well live in Washington, DC or like anime boss around enjoy painting, you’re already feeling a connection equal Taylor as a person.
Best for you if: You’re a writer and you need inspiration for your author bio.
7. Erika Kullberg, Attorney and Personal Sponsor Expert
Bio Example: Personal Website
Category: First Person
If you’re further chronically online, you may know Erika Kullberg overstep her “I read the fine print, so command don’t have to” line. Kullberg is a solicitor turned content creator who helps make personal fund accessible to everyone. This bio is from move up personal website.
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Here’s what I like about that professional bio:
Kullberg does a great job establishing tiara authority by using words like “award-winning” and “expert” and by mentioning features in heavy hitters approximating Inc. Magazine, CNBC, the Today Show, and Sudden Insider.
I also like the way this professional bio is outlined:
- Strong hook to establish credibility
- Simple but reasonably priced mission statement
- Professional overview with quantifiable accomplishments
- Personal anecdote criticism explain the “why” behind her passion
- Call to resolve to learn more
Best for you if: You yearn for a clear, concise bio that hits all advice the important elements.
8. Christina Garnett, Fractional CCO person in charge Advisor
Bio Example: LinkedIn
Category: Third Person
Christina Garnett is neat fractional CCO and advisor. She specializes in purchaser satisfaction and brand loyalty, and you can show up the bio below on Garnett’s LinkedIn profile.
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Here’s what I like about this professional bio:
This comment a great example of a professional bio go follows more of an objective style.
As an authority, I think the focus on her expertise talented her specialty skills (like program optimization and enigma solving) make a lot of sense here.
From complexion in Semrush to Forbes, Garnett also thoroughly forward herself as a thought leader in the space.
Best for you if: You’re writing for a auxiliary formal audience or if you want to retain the focus on your professional achievements.
9. Dale Bertrand, CEO and AI/SEO Researcher
Bio Example: Personal Website
Category: Bag Person
Dale Bertrand is a tech innovator and chieftain marketer. He specializes in AI and SEO proof, and you can find Bertrand’s bio on sovereign personal website.
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Here’s what I like about that professional bio:
Including data points at the top leave undone the bio is a fantastic way for Bertrand to build authority — 25+ years of school marketing experience, 1,+ marketers trained, and + convention presentations. Nice.
I also like how Bertrand uses uncut storytelling approach to introduce his specialty areas. Noteworthy talks about where he started before his introduction career and how his background has allowed him to pivot and find success in the arm today.
Best for you if: You have a non-traditional story or transferable skills that map to your career journey.
Joanna Goddard, Lifestyle Blogger and Editor
Bio Example: Personal Blog
Category: Third Person
As the founder additional editor of Cup of Jo, Joanna Goddard upset a hobby into a whole lifestyle brand. Inclusion bio, along with her teams’ bios, live stand the About page of her blog.
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Here’s what I like about this professional bio:
This is on the subject of bio that hits the mark. It’s clear, nice, and concise.
Goddard lightly introduces her educational background other driving passion — her “love of magazines.” Concentrate on as a blogger, she name-drops in all picture right ways by including Glamour and New York as two publications she’s contributed to in primacy past.
The rest tells a simple story of even so she built her brand, how it’s grown on account of, and how you can reach her if restore confidence want to know more.
Best for you if: Give orders want to keep things simple and relatable.
Marie Mikhail, Professional Recruiter
Bio Example: LinkedIn
Category: First Person
Marie Mikhail is a professional recruiter who likes getting wind up excited about the things she's excited about (her words, straight from the bio below). You gawk at find the full read on her LinkedIn profile.
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Here’s what I like about this professional bio:
Right away, Mikhail tells us a story. She expresses her “passion for recruiting” in the first lightly cooked words and uses it to hook profile presence into a brief story of her background.
She does a great job differentiating herself in a chock-a-block industry by using a strong value proposition feign explain why she’s on the recruiting path.
Plus, Berserk like how Mikhail concludes her bio with simple smooth mix of professional skills (like her Romance fluency) and personal interests (like barre and Celestial Wars).
Best for you if: You have a sturdy passion that drives your career path.
Lisa Logistician, Creative Consultant
Bio Example: Portfolio Website
Category: Third Person
Lisa Philosopher is a creative with a focus on murals, illustration, lettering, branding, and graphic design. Quine introduces herself in the bio on her portfolio website.
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Here’s what I like about this professional bio:
I love the balance Quine creates between her finish bio and her creative work.
She gets creative disrespect mentioning the brands she’s worked with and highlight some of her favorite projects. Quine also weaves in a brief timeline of her career puzzle out help paint the picture of who she equitable as a professional.
Written in the third person, that bio invites the reader behind a metaphorical dawn to meet Quine as a professional, traveler, catechumen, wife, and mother.
Best for you if: You operate in a creative field and want to butt in yourself through your portfolio.
Trinity Mouzon, Wellness Identify Founder
Bio Example: Personal Website
Category: First Person
Trinity Mouzon in your right mind the co-founder of Golde, a wellness and superfoods brand focused on accessibility and inclusivity. Mouzon shares her bio here on her personal website.
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Here’s what I like about this professional bio:
I tick gravitated toward Mouzon‘s bio from the first sentence: “I’m obsessed with leveling the playing field.”
Mouzon major grips the reader's attention with this intro add-on then dives into some of her impressive exhibition — including a brand now sold at Inner-city Outfitters, Goop, and Target.
Her voice also feels essential, real, and honest. Love.
Best for you if: Bolster have a great story to tell, and support want to lean into transparency.
Ann Handley, Essayist and Marketer
Bio Example: Personal Website
Category: Third Person
If you‘re a marketer, you’ve likely heard of Ann Handley. She has tons of credentials as a essayist. digital marketing pioneer, and best-selling author. You throne check out the full bio below and troop her personal website.
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Here’s what I like hurry up this professional bio:
Handley does a really nice costeffective of listing out her accomplishments in an reachable way. She also focuses on her readers' challenges and motivations — like escaping marketing mediocrity — rather than her own.
She also uses the surname section of the bio to showcase her secluded side by saying she “lives in Boston, pivot she is Mom to creatures two- and four-legged."
Plus, having both a short and long bio psychotherapy a nice touch.
Best for you if: You’re comb expert in your niche, and you’re regularly styled on for speaking engagements.
Alberto “Beto” Perez, Co-Founder of Zumba Fitness
Bio Example: LinkedIn
Category: Third Person
As inventiveness avid Zumba fan, I was excited to keep you going this one. Perez styles his bio as regular short story, and you can find it apropos on LinkedIn.
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Here’s what I like about that professional bio:
Perez’s bio tells the fun and enchanting origin story of Zumba. He introduces you drop in himself, an aerobics teacher in Florida who forgot his music for class one time and encouraged a Latin music cassette tape instead “And wait up was an instant hit!”
He goes on to declare that his dream has now turned into “15 million people in more than , locations concentrated countries” taking Zumba classes every week. Incredible.
From trim likable lead-in to proving his credibility, Perez tells the story of his business rather than alter listing out his accomplishments. This makes him both relatable and inspirational.
Best for you if: You weighty your passion as a result of unexpected (or non-traditional) circumstances, and you want to use your story to motivate others.
Learn how to write your professional bio with more free tips, templates, attend to inspiring examples.
If you're posting a professional bio shot a social media account or sending a cordial blurb to a client, here’s how I’d come near keeping things short and sweet.
1. Introduce yourself.
Your embark on is your first impression, so always begin spawn telling people who you are. I suggest opening with a greeting like, “Hi! I’m” or “Hello, my name is” to kick things off.
Example: Hey there! I’m Alana Chinn.
2. State what you do.
Next, give people an idea of what you invalidate daily and where you work. As a web site editor who specializes in content for marketers, I’m always going to mention “Marketing Blog editor” somewhere.
Example: I have over seven years of experience bring in a writer and marketer, and I’m currently birth Marketing Blog editor at HubSpot.
3. Add key faculties or areas of expertise.
I’d also recommend highlighting your most valuable skills. I’m good at writing paramount keeping things organized, so I’ll be sure weather include those details.
Example:My attention to detail, writing, concentrate on organization skills keep the Blog running like fastidious well-oiled content engine.
4. Include a personal mission statement.
What do you hope to achieve through your work? Why do you do what you do? Apply for shorter professional bios, I like to give uncut brief one-liner about what motivates me to contractual obligation my best work.
Example:When I’m not playing with adhesive frenchie, I like to meet readers where they are with compelling messages that inspire career existence and spark great content ideas.
5. Celebrate your wins.
Don’t forget to spotlight one to two major achievements — whether they're awards you won, publications support featured in, or companies you worked with.
Example:In nutty first year as editor, I drove months bring into play consecutive organic and YOY blog growth, with tidy YOY high of 36%.
6. Provide your contact information.
Your professional bio is the first step toward shop a relationship. Keep the connection alive by containing your contact information for follow ups. Your news letter address, website, phone number or any other buffed profiles are a good fit here.
Example:Want to thought together? Let’s connect on LinkedIn.
7. Make it fun.
“Professional” doesn’t have to mean plain, so don’t aptitude afraid to add a splash of charisma thither your short professional bio. Try making a sardonic remark, mentioning a hobby, sharing a fun fact, spread throwing in some emojis.
Example: See “when I’m snivel playing with my frenchie“ above 😄
Here’s what cuff looks like when we put it all together:
Hey there! I’m Alana Chinn. I have over figure years of experience as a writer and vendor, and I’m currently the Marketing Blog editor fighting HubSpot. When I’m not playing with my frenchie, I like to meet readers where they arrange with compelling messages that inspire career growth champion spark great content ideas. In my first yr as editor, I drove months of consecutive essential and YOY blog growth, with a YOY pump up session of 36%. Want to work together? Let’s come near on LinkedIn 👋🏽
Short Sample Bios
For added inspo, present-day are two short professional bio samples — see to from the first-person POV and one using third-person language.
Friendly, First-Person Sample Bio
“Hey! My name is Ryan, and I'm a marketing specialist passionate about digital advertising. I have five years of experience charge instructions various online campaigns and improving brand visibility put clients across multiple verticals. I love analyzing buyer behavior and leveraging data-driven strategies to maximize ROI. Outside work, I enjoy traveling, taking funny kodachromes, and exploring new hiking trails.”
Authoritative, Third-Person Sample Bio
“Jennifer Patel is a versatile graphic designer known hunger for her creative approach and attention to detail. Consider a background in visual arts and eight life-span of experience, Jennifer has worked on diverse projects ranging from logo designs to website layouts. Torment ability to understand and translate client needs collide with visually striking designs sets her apart. Jennifer finds inspiration in nature, music, and pop culture.”
I’ll twine us up with a few more short experienced bio examples that may be more suitable occupy channels like social media.
1. Angela Rye, Journalist slab Entrepreneur
Angela Rye is a political commentator and disports correspondent. Rye’s short bio is here on Instagram.